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	Phil's Blogservations Monday, September 17, 2001 Posted by philgomes 4:05 PM "And You Thought That Terrorism Created Tragedies?": The following is the epitome of bad taste within my chosen profession. I have mercifully omitted the name of the offending flack, her agency, and her client. Similarly, I have changed the name of the journalist to "Samuel Mason." I've renamed the flack to "Theresa Flack" and her client to "Robust Savings Solutions." Nevertheless, this deplorable incident has already made it around the net several times, so the actual identities are yet another "well-known secret." This is nevertheless an actual pitch. The time/day stamp on the original email is the afternoon of Sept. 11, the very day of the airliner tragedies. Proof positive that some people really just don't get it. ------- From: Samuel Mason (Publication Omitted) Sent: Tuesday, September 11, 2001 1:41 PM To: Theresa Flack Subject: Re: At last, some GOOD news! You win the bad taste award. ------- From: Theresa Flack Date: Tue, 11 Sep 2001 13:39:31 -0400 To: Samuel Mason (Publication Omitted) Subject: At last, some GOOD news! Sam, Unfortunately, today's crisis in DC and New York is not the only crisis to hit American families. There is also a HUGE debt crisis in America, which is only augmented by parents lack of savings for college. Consider this: A college degree has never been more importantS? * The typical college graduate will earn $1 million more over her lifetime than the typical high school graduate. * Investing in a college education pays higher returns, on average, than investing in the stock or bond market. Evidence suggests that the real rate of return for higher education is 5 to 15 percent per year; the historical real rate of return on long-term government bonds and on a broad stock market index has averaged 2.8 percent per year and 7.0 percent per year, respectively. However, the typical family with children currently has $12,900 of financial assets. This isn't a drop in the bucket against the cost of college. NOW THE GOOD NEWS: Robust Savings Solutions helps families to save for their childrenšs college education. It involves family and friends, and allows the savings to accumulate in tax-advantaged accounts. With Robust Savings Solutions, a family earning $60,000 - which is roughly equal to the typical income of two-parent families with children under 18 years old - can save more than $20,000 for their children's college education over a 15-year period. Imagine if parents got free money for their childrenšs college education whenever they went to the grocery store. Talked on the phone. Bought gasoline, toys or books. Dined out. Used their credit card. Even when they bought a new car, a new home, or paid their mortgage. What could be easier? Robust Savings Solutions will announce the expansion of its savings network to the grocery story. With over 2,400 participating products, there is no special card required-consumers simply join Robust Savings Solutions and use their supermarket loyalty card each time they shop. According to the most recent U.S. census report, the typical family grocery shops two times per week and spends hundreds of dollars. Now, a portion of each dollar spent on participating products goes into a 529 college savings fund for the child. More details are available in the release below. I'd love to speak further with you, as I know this is something your readers will be interested in. After all, it's free money, and it's NOT too good to be true!!! Best, -Theresa Flack HOME | OBSESSIONS | FAQ | HEROES | CAREER | BLOG | CONTACT Note that the views expressed on this site do not necessarily reflect those of Phil's employer, its business partners, its clients, or anyone or anything that doesn't come from Phil.	ABOUT THIS BLOG This blog not only discusses PR and media matters, but Phil's everyday observations about a variety of topics. EMAIL phil[at] philgomes[[dot}]com SYNDICATE Feedburner ARCHIVE YAHOO! IM SKYPE WISH LIST PITCH POLICY MY PHOTOS www.flickr.com Photostream RSS Enter your Email Powered by FeedBlitz COMMENT AND TRACKBACK POLICY Comments and trackbacks are unmoderated, though I will delete the patently offensive ones. Any comments and trackbacks are the opinions of the individual writer of those comments and trackbacks, and not those of Phil Gomes, his employer, its clients, or its business partners. If you have a bone to pick, bug the people who wrote the comment or trackback.