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	Phil's Blogservations Monday, July 22, 2002 Posted by philgomes 7:26 PM Postings Resume: With apologies to Thin Lizzy, "The blog is back in town (the blog is back in town)...." Our inaugural post-vacation item comes from Ford Kanzler, whom I met during my work with Hitachi Semiconductor. It articulates something that beleaguered PR folks have been saying for some time: COMDEX is pretty useless. I will say, though, that we did it right when I was working with Adaptec. The company chose not to go on the show floor. Instead, it rented a nearby room in one of the hallways that jut out from the main concourse. Meetings were appointment only—primarily customers, media, and analysts—with rare exeptions, like when Quiet Riot singer Kevin DuBrow crashed the suite. (Great story, by the way.) The advantage was that our spokespeople could focus on delivering the message to the right people, rather than dealing with everyone who happened to stop by the booth. Why have your RAID product manager go into his spiel when all the drop-in guy wanted was a free flashing bouncy-ball? HOME | OBSESSIONS | FAQ | HEROES | CAREER | BLOG | CONTACT Note that the views expressed on this site do not necessarily reflect those of Phil's employer, its business partners, its clients, or anyone or anything that doesn't come from Phil.	ABOUT THIS BLOG This blog not only discusses PR and media matters, but Phil's everyday observations about a variety of topics. EMAIL phil[at] philgomes[[dot}]com SYNDICATE Feedburner ARCHIVE YAHOO! IM SKYPE WISH LIST PITCH POLICY MY PHOTOS www.flickr.com Photostream RSS Enter your Email Powered by FeedBlitz COMMENT AND TRACKBACK POLICY Comments and trackbacks are unmoderated, though I will delete the patently offensive ones. Any comments and trackbacks are the opinions of the individual writer of those comments and trackbacks, and not those of Phil Gomes, his employer, its clients, or its business partners. If you have a bone to pick, bug the people who wrote the comment or trackback.