Phil's Blogservations
Tuesday, July 06, 2004
Posted by philgomes 6:37 PM
Dvorak On COMDEX
Dvorak On COMDEX
Dvorak has some theories as to why COMDEX bit the dust.
If we believe the announcement by the show owner, MediaLive, we should see a new show in 2005. Hah! The MediaLive folks say they're going to put together another group of advisers consisting of a slew of big software and hardware companies to tell them what to do. This is like PC Magazine asking advertisers what should be in the magazine. No matter what company you ask, the response will be "More stuff about me!"
My first and last COMDEX was 1999's show. It was the show that came the year after the "Asian flu" economic slowdown. If there was any message to come out of that year's COMDEX, it was that the Asian companies got money again, judging by the booths.
The lesson I learned from Adaptec's then-tradeshow-doyenne Suzanne McIntosh: Do a private meeting suite, not a booth, and make that suite a fun place to hang out in.
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