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Phil Gomes

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Monday, February 21, 2005

Posted by philgomes 9:13 PM
Scoble, RSS, And Internal Resistance

Scoble, RSS, And Internal Resistance
It continues to amaze the hell out of me, the hostility I sometimes encounter when I bring up RSS or weblogs in some circles.
And, then you've got stories like Robert Scoble tells in a post from over the weekend. Apparently, a group within Microsoft derided RSS as just something for the geeks.
Scoble landed. Hard.
Sorry, if you do a marketing site and you don't have an RSS feed today you should be fired.

I'll say it again. You should be fired if you do a marketing site without an RSS feed.

Saying that RSS is only for geeks today is like saying in 1998 that the Web was only for geeks.

A few journalists have gotten back to me and said that, in time, they'll not look at any company or concern that doesn't have an RSS feed. This will only continue, especially when syndication technologies become user-transparent.




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