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	Phil's Blogservations Thursday, June 29, 2006 Posted by philgomes 9:56 AM Nightmarish Folgers Commercial Nightmarish Folgers Commercial For those of you who think that the advertising industry has run out of ideas, you'll wish that you were right after seeing this video. I'm going to boil my retinas now. Technorati Tags: advertising, folgers, commercials, viral, video Monday, June 26, 2006 Posted by philgomes 2:44 PM Back In El Lay Back In El Lay Back in LA... I've got a ton of great earSHOT-worthy content to sift through from the Edelman Summer School in DC. Stuff on crisis comm, avian flu, desired skill sets, etc. Kami Huyse was the only one who responded to this call, so her question will be on the next show. Of course, if anyone has any questions for Edelman's management, I can track someone down phone-wise. Same rules apply. Send to earshot~at~edelman~dot~com. Give me a week to sift through the content. Wednesday, June 21, 2006 Posted by philgomes 10:14 AM earSHOT: Give Me Questions To Ask Edelman Management And Superstars earSHOT: Give Me Questions To Ask Edelman Management And Superstars Tomorrow through the weekend, we're having "Edelman Summer School." It's an annual event that follows the General Manager's meeting. At Summer School, the agency's management and brightest stars share what they know and learn from others. I'll be there with the earSHOT podcast studio in hand. Here's what I want to know: What questions do you want me to ask? Reasonable questions — from real human beings who don't hide behind cowardly pseudonyms — will be given credit on the show. I've got one foot out the door to catch a plane, but I'll be on my Blackberry. Send suggestions to earshot~at~edelman~dot~com. Technorati Tags: pr, public relations, earshot, edelman Tuesday, June 20, 2006 Posted by philgomes 9:43 AM The Edelman earSHOT "Podcast Studio" The Edelman earSHOT "Podcast Studio" I came across this post in "...The World's Leading..." by way of Andrew B. Smith, which I found through Constantin Basturea's excellent Digg-for-PR thingy. In covering the "Weber Shandwick Podcast Studio," PR Week describes: The soundproofed studio is expected to open next month. The 12 sq ft room will contain a table and chairs for clients, plus two professional-quality microphones and a PC that will store the required digital capture software. (I'm assuming that "12 sq ft" is a misprint. After all, at over 6'1" and about 1.5' shoulder-to-shoulder, "12 sq ft" will be barely large enough for my coffin when that time comes.) For the sake of their readers, PR Week should understand that it is the distribution mechanism that defines a "podcast," not the production mechanism. From that perspective, a $150,000 state-of-the-art facility is no more a "podcast studio" than the condenser mic on my Rio Carbon MP3 player. My fear is that the average PR Week reader will define "podcast" as "an audio file placed for download over the Internet, combined with the means to 'game the system' in the iTunes directory." So, in the interest of "transparency" and "disclosure" and all that, here's a look at the "Edelman earSHOT podcast studio." Company-issued laptop Audacity Occassionally, a prosumer Marantz unit with Rode mics. VoicePath phonetap from JK Audio Every once in a while, superproducer Anthony Stagno will let me use the production facility in our Chicago office when I'm in town. And, of course, all-of-the-above is available for client-service use. To put it country-simple, though, the earSHOT "podcast studio" is wherever I am. I'm also teaching others how to use Audacity, since I strongly believe that such skills are inevitably going to be required from account folks moving forward. Incidentally, Weber Shandwick's James Warren is doing a fair job responding with refreshing humor and aplomb. Technorati Tags: pr, public relations, podcasting Monday, June 12, 2006 Posted by philgomes 4:13 PM Mass Patricide To Occur in 2010 Mass Patricide To Occur in 2010 A bit of lawmaking insanity, courtesy of our Legislative branch and brought to you by Official the Libertarian Party blog: If Congress does not take further action on the death tax, owners of large estates will get a temporary reprieve from the death tax for one year in 2010, then in 2011, will be subject to a 55 percent tax rate. Does this strike anyone else as incredibly, incredibly wrong on multiple levels? As Gallagher once said, "If 'pro' is the opposite of 'con,' then 'congress' is the opposite of 'progress.'" Technorati Tags: taxes, politics, congress Saturday, June 10, 2006 Posted by philgomes 3:14 PM Don't Mess w/ Jewish Grandma Don't Mess w/ Jewish Grandma Just watch the video. Tuesday, June 06, 2006 Posted by philgomes 11:27 AM TalkShop: The Mark(eting) Of The Beast TalkShop: The Mark(eting) Of The Beast I've just put up a piece on Edelman's TalkShop blog about the marketing frenzy around today's demonic date. HOME | OBSESSIONS | FAQ | HEROES | CAREER | BLOG | CONTACT Note that the views expressed on this site do not necessarily reflect those of Phil's employer, its business partners, its clients, or anyone or anything that doesn't come from Phil.	ABOUT THIS BLOG This blog not only discusses PR and media matters, but Phil's everyday observations about a variety of topics. EMAIL phil[at] philgomes[[dot}]com SYNDICATE Feedburner ARCHIVE YAHOO! 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