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Phil's Blogservations

Wednesday, September 19, 2007

Posted by philgomes 5:47 PM
Lessons From Huey Lewis And The News

Lessons From Huey Lewis & The News

The first record I ever bought (yes, vinyl... to heck with you and the iTunes subscription you rode in on) was the era-defining Sports by the Bay Area's Huey Lewis And The News.

(Oh, shut up... You all loved it when it came out.)

I remembered a story (possibly urban legend) in which Huey's Dad called him to tell him that Sports reached number one on the Billboard music charts.

"WHAT?!" Huey responded. "No... We're better than that!!"

Huey said this because, to him, the best bands just weren't the ones at number one.

A lot of this still hold true, I believe. Hell... Musical effluvia like Fergie's Big Girls Don't Cry hits the top spot, and yet Paradise Lost and Motorhead are often relegated to opening for bands they themselves influenced greatly.

Why do I bring this up in the context of my readership?

Well... It's a long story but, today, I was inspired to point out my older post called "Why I Hate The A-List Mentality" to my Twitter friends. (Friend-request required.)

Read the older post, put two-and-two together, and you'll see where I'm going with this.

NB: If your communications programs — social media or otherwise — don't address voices both big and small, then you've pretty much lost control of your planning.

Make of it what you will.

Speaking of Huey, I give you Christian Bale's finest two-minutes-and-twenty-six seconds:


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ABOUT THIS BLOG

This is the blog of Phil Gomes, SVP with Edelman Digital and senior advisor to the Society for New Communications Research. This blog not only discusses PR and media matters, but Phil's everyday observations about a variety of topics. Phil currently resides in Chicago, IL.

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